AYESHA Bayat is a digital media strategist, and chartered accountant (CA) SA/ CPA. She is a Business owner. She is the founder of DIGIYOUTH AFRICA which empowers young people by integrating digital tools and platforms, preparing students for a tech-driven world. She is also the founder of Mesh Ed Solutions which equips employees with the in-demand skills needed for the ever-evolving workplace, as well as of Chrysalis Media, a Boutique social media agency managing and executing strategy, content and campaigns for companies. She holds a bachelor of commerce, accounting and business from the university of KwaZulu-Natal.